{"product_id":"lillies-q-carolina-dirt-bbq-rub","title":"Lillie's Q Carolina Dirt BBQ Rub","description":"\u003ch2\u003eLillie's Q Carolina Dirt BBQ Rub\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eLillie's Q Carolina Dirt BBQ Rub\u003c\/strong\u003e is an award-winning sweet and smoky barbecue seasoning inspired by the rich red clay soils of Western North Carolina. Crafted with brown sugar, paprika, garlic, onion, and premium spices, this versatile BBQ rub enhances the natural flavor of pork, ribs, chicken, beef, turkey, seafood, and vegetables.\u003c\/p\u003e\n\n\u003cp\u003eOriginally developed for championship barbecue, Carolina Dirt helped earn Lillie's Q a Memphis in May title. Whether you're smoking pork shoulder, grilling burgers, roasting vegetables, or seasoning fries, this balanced blend delivers authentic Southern BBQ flavor with every shake.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003eAward-winning championship BBQ rub\u003c\/li\u003e\n\u003cli\u003eInspired by traditional Western North Carolina barbecue\u003c\/li\u003e\n\u003cli\u003eSweet, smoky, and mildly spicy flavor\u003c\/li\u003e\n\u003cli\u003eExcellent for pork, ribs, chicken, beef, turkey, and seafood\u003c\/li\u003e\n\u003cli\u003ePerfect for smoking, grilling, roasting, and slow cooking\u003c\/li\u003e\n\u003cli\u003eAdds incredible flavor to vegetables, fries, popcorn, and nuts\u003c\/li\u003e\n\u003cli\u003eLarge 6 oz shaker bottle\u003c\/li\u003e\n\u003cli\u003eProudly made in the USA\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003eChampionship-winning BBQ seasoning\u003c\/li\u003e\n\u003cli\u003eSweet brown sugar and paprika blend\u003c\/li\u003e\n\u003cli\u003eBalanced smoky flavor\u003c\/li\u003e\n\u003cli\u003eMild heat\u003c\/li\u003e\n\u003cli\u003eExcellent bark development when smoking\u003c\/li\u003e\n\u003cli\u003eGreat for low and slow barbecue\u003c\/li\u003e\n\u003cli\u003eVersatile all-purpose BBQ rub\u003c\/li\u003e\n\u003cli\u003eEasy-to-use shaker bottle\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eChampionship BBQ Flavor\u003c\/h2\u003e\n\n\u003cp\u003eCarolina Dirt is the signature seasoning behind one of Lillie's Q's Memphis in May championship barbecue victories. The carefully balanced blend of brown sugar, paprika, garlic, onion, mustard seed, celery seed, and spices develops incredible color, bark, and flavor on smoked meats while remaining versatile enough for everyday cooking.\u003c\/p\u003e\n\n\u003cp\u003eUse it generously on pork shoulder, ribs, brisket, chicken, burgers, smoked salmon, vegetables, potatoes, popcorn, homemade chips, or even Bloody Marys for authentic Carolina-inspired barbecue flavor.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003ePerfect For\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003ePork shoulder\u003c\/li\u003e\n\u003cli\u003eBaby back ribs\u003c\/li\u003e\n\u003cli\u003eChicken\u003c\/li\u003e\n\u003cli\u003eChicken wings\u003c\/li\u003e\n\u003cli\u003eBeef\u003c\/li\u003e\n\u003cli\u003eTurkey\u003c\/li\u003e\n\u003cli\u003eFish and smoked salmon\u003c\/li\u003e\n\u003cli\u003eFrench fries\u003c\/li\u003e\n\u003cli\u003eVegetables\u003c\/li\u003e\n\u003cli\u003eRoasted potatoes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eIngredients\u003c\/h2\u003e\n\n\u003cp\u003eSugar, paprika, brown sugar, sea salt, spices including chili pepper, salt, onion and garlic powder, mustard seed, celery seed, extractives of paprika (color), and less than 2% tricalcium phosphate to prevent caking.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e Lillie's Q\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct:\u003c\/strong\u003e Carolina Dirt BBQ Rub\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 6 oz (170 g)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavor Profile:\u003c\/strong\u003e Sweet, Smoky \u0026amp; Mildly Spicy\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeat Level:\u003c\/strong\u003e Mild\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBest Uses:\u003c\/strong\u003e Pork, Ribs, Chicken, Beef, Turkey \u0026amp; Vegetables\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCooking Methods:\u003c\/strong\u003e Smoking, Grilling, Roasting \u0026amp; Slow Cooking\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMade In:\u003c\/strong\u003e United States\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eWhy Buy This?\u003c\/h2\u003e\n\n\u003cp\u003eLillie's Q Carolina Dirt BBQ Rub brings championship-winning flavor to your backyard. Its sweet, smoky profile complements virtually any protein while helping develop beautiful bark on smoked meats, making it an essential seasoning for BBQ enthusiasts and home cooks alike.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\n\u003ch3\u003eWhat does Carolina Dirt taste like?\u003c\/h3\u003e\n\n\u003cp\u003eIt has a balanced sweet, smoky flavor with paprika, brown sugar, garlic, onion, and a mild touch of spice.\u003c\/p\u003e\n\n\u003ch3\u003eIs it only for pork?\u003c\/h3\u003e\n\n\u003cp\u003eNo. It's excellent on ribs, chicken, beef, turkey, fish, vegetables, potatoes, popcorn, and much more.\u003c\/p\u003e\n\n\u003ch3\u003eCan I use it for smoking?\u003c\/h3\u003e\n\n\u003cp\u003eAbsolutely. Carolina Dirt was developed for championship barbecue and performs exceptionally well on smokers.\u003c\/p\u003e\n\n\u003ch3\u003eIs it spicy?\u003c\/h3\u003e\n\n\u003cp\u003eNo. It offers mild heat that enhances food without overwhelming it.\u003c\/p\u003e\n\n\u003ch3\u003eWhere is Lillie's Q Carolina Dirt BBQ Rub made?\u003c\/h3\u003e\n\n\u003cp\u003eLillie's Q Carolina Dirt BBQ Rub is proudly made in the United States.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003ch2\u003eChampionship BBQ Starts Here.\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eLillie's Q Carolina Dirt BBQ Rub delivers authentic Western North Carolina barbecue flavor with the perfect balance of sweetness, smokiness, and spice for unforgettable barbecue every time.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Lillie's Q","offers":[{"title":"Default Title","offer_id":48815935127806,"sku":"FGLIL277","price":13.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0404\/0510\/6842\/files\/0c447aa8cd68074c2e1f231a305900414d0f239bbfa996905b4a6f04dd9fffd9.png?v=1788137139","url":"https:\/\/leapfrogoutdoor.com\/products\/lillies-q-carolina-dirt-bbq-rub","provider":"Leapfrog Outdoor","version":"1.0","type":"link"}